Why do you read them through the Kindle app?

So what tool or app would you use to format them to kindle format?

I've sent pdfs to my kindle fire and they work ok but aren't nearly as readable as something in kindle format.

Should be able to use Calibre to do that. http://calibre-ebook.com/

Or most other e-book formats as well.

To answer the main question. Yes, I read e-books. A lot! About 90% of the time on my kindle touch. A bit here and there on iPad/iPhone, but only for short reading sessions. Or if it's fantasy and it has maps, then I'll download to both my iPad and Kindle, so I can view maps on the iPad and read on the Kindle, it's kind of nice leaving the iPad set right at the map(s) page(s) and being able to reference quickly.

I don't even read real books.

I grew up a reading maniac.  At seven, I was allowed an adult library card at our librabry because every week I checked out the limit of eight books and liked science, history and novels.

When I left home at seventeen to go into the military, I left enough books to fill up nearly a quarter of my room stacked a third of the way to the ceiling.  I had to leave them at home and eventually my mom donated them to the library--I had nowhere to store them while away. Ironically, on-board ship it was noticed that I read so much they asked me to take over as the ship's librarian.

When I got out, I didn't have a lot of time to read or the cash to buy a library but still grabbed an occasional new novel or even "window shopped" at the library or bookstore in the mall.  

Then I got married a few years later and the reading rainbow was over.

A couple of years back, I got an iPad and, man...I may go bankrupt from buying books again.  I am completely addicted.

I used to print out technical manuals because I hated reading them on-screen but with a tablet I have my entire library with me wherever I go.  You can touch reference words, bookmark, etc. and mine is backlit with customizable backgrounds.

I'd really encourage you to do it.

If you manage to carve a little niche and your books are inexpensive you can actually get a following and make money.  Check out the iBooks or Amazon terms of service--they are incredible compared to publishers.

Calibre will do the job.

Post back some time and tell us how it goes.  Being "industry connected" you have a good chance of success if you work at it.

Amazon has their own web converter.

Google books is the closest thing we have to a Library of Alexandria. I'll never need to buy a book again, as long as I stay behind the copyright curve. 

Yes, on a Kindle.

Aw hell NO. Probably never will either.
I am still able to get off my ass, head to the library/book store and find a good (paper) book.

At the same time I'm able to meet these other creatures. Dunno if you've seen any of them since your childhood: Other.... people...

Ever since I got an Android cell phone I've been reading a lot more; being able to have a library of books literally in your pocket is amazing. I had been a heavy reader in the past, for some reason I slowed down at some point. I find it much easier to read off of my phone's screen than through a large book, or even my computer.

I'm not a very tech person.  I read books.  Not a lot and some are of questionable cultural value, I'm no snob, but I've haven't yet moved on to reading a book in any way other than on paper.

I love my Kindle Fire.  I like to read before I fall asleep, and Hubby can't sleep with the light on; those little book lights suck up too many batteries, but my Kindle glows, so this was the perfect answer to my "need to relax to sleep with a good book" dilemma. 

There are so many free books for Kindle at Amazon, I loaded up quite a few right away.  This is really awesome when I go somewhere that I have to "wait" (dentist, doctor, job interview, etc.) because if I get bored with one of the books I was reading, or my mood just changes mid-wait, I have the entire library right at my fingertips, and the Android apps are pretty cool in case I want to play a game of Mahjong. I like checking out books from the library without having to leave home, too. 

Audio books is the thing for me. While driving or training.

I am enjoying EBooks myself.

Never meet them. Too busy with my nose in a book.